Fairfax County wants to know how people travel in and navigate Tysons

A “Welcome to Tysons” sign on Route 123 (staff photo by Angela Woolsey)

Fairfax County is seeking public feedback to reduce the chances of future residents and visitors confusing Tysons Corner Center with Tysons Galleria, among other potential mix-ups.

The county launched a Tysons Wayfinding and Signage Survey on Feb. 14 in partnership with the Tysons Community Alliance, which formed last fall as the next-stage evolution of the nonprofit Tysons Partnership.

“We are excited to be working with the County on this important initiative,” Tysons Community Alliance acting CEO Rich Bradley said. “Wayfinding is the first touch point for many people as they enter and move around a place. It should be welcoming and reflect the area”s sense of community and as such we want people to participate in the survey and provide their ideas.”

Focused on how to “improve the experience” of getting around Tysons, questions in the survey deal with modes of transportation used for traveling, ways people describe Tysons, and the usefulness of digital signage for sharing information.

The survey will be open until Monday, March 6 at 11:59 p.m.

Officially created on Oct. 13, 2022, the Tysons Community Alliance serves as an advocacy organization for residents, businesses and other stakeholders in the area, overseeing the implementation of the county’s comprehensive plan.

The group has been tasked with developing branding for Tysons, supporting its economic growth, placemaking, and improving mobility. Its funding comes from the county budget and an economic opportunity grant, though it will likely be supported by a special tax in the long term.

In addition to conducting the wayfinding survey, the alliance is getting ready to launch an updated logo, website and social media accounts, all of which will be formally unveiled tomorrow (Wednesday), per a media alert.

“Bookmark this page to discover why the time is right to join the vanguard of stakeholders who are committed to the ongoing evolution of Tysons, a thriving 21st century destination for business, retail and families,” the page at tysonsva.org says. “Our new website is launching soon!”

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