A jewelry store that says it sells ethically sourced diamonds and gemstones has opened at the Mosaic District in Merrifield.
Brilliant Earth, which officially opened its doors yesterday (Thursday), takes up a little over 2,000 square feet of space at 2905 District Avenue in Suite 105.
This is Brilliant Earth’s second Virginia store, although there are other locations in Georgetown, Baltimore and Bethesda.
Taylor Jacobs, a spokesperson for the company, said the location “marks the digital-first jewelry company’s second showroom opening in Virginia.” The company, which is headquartered in San Francisco, has other locations in the works.
The Merrifield location includes services like walk-in consultations, “ethically sourced” jewelry, and gifts like engravable pieces and birthstone pendants.
The business was founded 2015 in order to foster a “more transparent, sustainable and compassionate jewelry industry,” FFXnow previously reported.
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